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And isn’t it too late to start when there are already so many bloggers on Instagram? Spoiler alert: no, now is the time!
Indeed, becoming a million-dollar blogger without the investment probably won’t work. But now is the time for micro-blogs: those with about 10,000 subscribers. Their advantage is a narrow and engaged audience, which is united by common interests. This is beneficial for several reasons at once.
First, potential advertisers want to promote a product to an audience they understand. For example, why sell baking tools in a millionaire account where there may be almost no subscribers who would be interested in it? It is much better to choose local small accounts, because those who are really interested in such products are gathered there.
Secondly, you gather around you active followers with whom you can interact. When there are thousands of messages in requests, as it usually happens with popular profiles, what kind of quality communication can we talk about? And with a small number of subscribers, you can communicate, get to know their requests and form a supportive mini-community around yourself.
But blogging is not just for the potential earnings and the community. Instagram can simply be used as a photo album. As you flip through the posts and archive of stories after many years, I’m sure you’ll be happy to remember highlights from the past. In addition, here will be collected only the most successful and important for you pictures, and not thousands of the same type of photos, as in the gallery of your smartphone.
In general, it is definitely worth starting a blog! The main rule works here – it’s better to do not perfect than not to do it at all. Otherwise, you can spend years collecting a feed and writing posts in the desk, but what’s the point if no one will ever see it?
Is visuals complicated?
No! We recently posted a guide with ideas for your first 9 personal account posts. Check it out, it really isn’t that complicated! And if you’re a brand – we’re releasing guides with visual inspiration for different areas. You can already read about travel and gastro topics!
And to create a beautiful feed, we have a functional tool – the planner. With its help, you can achieve a harmonious arrangement of posts in your account. This is just a masthead for everyone who is engaged in blogging. Try it!
What about the texts?
Be open, share your experiences and feelings, and people will reach out to you! Write about what really gets to you. You can even create a content plan two weeks in advance so that you always have something to post. Frequency is one of the most important engines in promotion.
If you own your own business, remember that people are buying from people today. It’s important for them to see the way, values and motivation of the founders of the company. That means sincerity and heartfelt posts are only welcome.
What other tools are there?
Do not be afraid to learn Stories and Reels, it is not as difficult as it may seem. But it attracts extra subscribers.
At Ninetales, we figured out how to make life easier for creators. First, we created the template (just choose one that fits , upload your photo to it, and the content is ready!), and then we created the Reels constructor. It contains the most trending sounds, which is easy to put together and your own individual video. We wrote about how it works here.
It’s probably not as time-consuming as it seems to run Instagram. At first, of course, it will be unusual, but then you’ll thank yourself. Try it, use our tools, and create a blog that truly reflects you!